/ BRAND SYSTEM DEVELOPMENT /
/ IDENTITY & LOGOMARK DESIGN /
/ ROLLOUT & INTEGRATION /

This project is under NDA and cannot be publicly shown.

As part of a small core team, I helped develop a new mark, leading early exploration and defining its role within a scalable identity system. I worked directly with Netflix to ensure the identity and supporting frameworks aligned with the updated global treatment across markets. I’m glad to share more about the process and scope in conversation.