/ STRATEGY & VISION /
/ BRAND IDENTITY /
/ SYSTEMS & GUIDELINES / 

I worked closely with the founders to shape an identity rooted in The Fountain Inn’s history while positioning it confidently in the present. The system draws from the tavern’s political and cultural legacy, along with its lesser-known connection to clockmaking, translating those narratives into a cohesive language across brand, interior, and social touchpoints. From strategy through execution, each detail was intentionally developed to create a unified and elevated experience.